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Save Just by Owning Winter Tires

Did you know that having four winter tires on your vehicle reduces your braking distance by up to 25% or between 2 and 3 car-lengths? That could be the difference between worry-free stopping and a fender-bender, or worse, a severe accident.

To reward safe winter driving, The Personal is offering 5% savings on your auto insurance premium* if your car is equipped with four winter tires. Call now and speak to one of our licensed insurance professionals for more details.

Why Use Winter Tires?

Winter tires have a special rubber compound and tread designed to handle winter weather. The tire tread remains flexible when temperatures drop below 7°C, preventing snow buildup and helping maintain traction on icy roads.

What is the Right Way to Identify a Good Winter Tire?

According to Transport Canada, "tires marked with the pictograph of a peaked mountain with a snowflake meet specific snow traction performance requirements, and have been designed specifically for use in severe snow conditions." Look for this marking when shopping for tires, and ask an expert for advice on the best snow tire for your needs.

To learn more about winter tire use, you may wish to consult the following sites:

* Some restrictions apply.


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